Congratulations to the inaugural Outback 4WD Adventurers!! 

A team of 4WD driving enthusiasts are taking on the Australian Outback in support of Prostate Cancer Foundation of Australia.

This outback adventure started in Cobar, in far western NSW on the morning of Sunday 22nd September 2018 and travelling through iconic sites, such as Tibooburra, Innamincka, Birdsville, Maree, and the Flinders Ranges, before finishing up in Broken Hill on 29th September. Undoubtedly, the highlight will be tackling “Big Red”, the biggest gnarliest sand dune in the Simpson Desert, standing 30 metres tall and throwing down the gauntlet to any 4WD purist.

Vic Widman, well known Australian author of many Australian outback publications and recognised as one of Australia’s leading 4WD driving experts has planned the event route and will accompany the group on this weeklong outback adventure.

Participants will enjoy great outback roads, unbelievable scenery, visit many outback towns, enjoy sensational country food and hotel accommodation organised every night, whilst raising funds to support prostate cancer research – a disease that affects one in eight blokes today.

Congratulations to the team who have raised over $190,000 for prostate cancer research. 

To follow the adventure visit their facebook page 

To find out more about the Outback 4WD Adventure CLICK HERE

Prostate Cancer Foundation of Australia

Prostate Cancer Foundation of Australia (PCFA) is dedicated to reducing the impact of prostate cancer on Australian men, their partners and families, recognising the diversity of the Australian community.

We do this by:
• Promoting and funding world leading, innovative research into prostate cancer
• Implementing awareness and advocacy campaigns and education programs for the Australian Community, health professionals and Government
• Supporting men and their families affected by prostate cancer through evidence-based information and resources, support groups and Prostate Cancer Specialist Nurses.

PCFA relies on the generosity of individuals, the community and partnerships to carry out our essential work. Thank you for your support.

For more information, contact PCFA on free call 1800 22 00 99, or visit

30 heroes fundraising today.

Latest news 

Welcome to IVE Group who are proud to announce they are sponsoring the Outback 4WD Adventure for Prostate Cancer Foundation of Australia and are delighted to be the naming rights partner for this event.

Warwick Hay, Managing Director IVE Group said, “This is a huge number of Australia’s affected each year. When we heard that PCFA was looking for a sponsor to get the Outback 4WD Adventure off the ground we had to be involved.”

Hay adds, “The Prostate Cancer Foundation of Australia is doing some amazing research to try and reduce the impact of prostate cancer for men, their partners and family. Being a marketing and communications company, we felt this sponsorship was a good fit for our business in helping to create awareness for the much needed funds for prostate cancer research.”

IVE Group is the inaugural sponsor for this inaugural event and their sponsorship funds have helped to start the process for organising and promoting the Outback 4WD Adventure for PCFA.

Hays says, “We’re looking forward helping this adventure come to life and supporting the participants and organisers in raising funds for PCFA.”

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